ABOUT

Sunrise by the Ocean - Vladimir Kush

Hi, I'm Zina,

Here’s the quick chronology:

I studied Architectural Design at Parsons in New York, with a minor in Temporary Environments, where I developed a visual language rooted in space, proportion, and atmosphere, how I still think, make, and edit today. The program shaped my research-driven approach to conceptual building and pushing what’s possible within imagined worlds.

After graduating, I worked in exhibition design, crafting spatial narratives drawn from history and culture. While formative, the work clarified what I was drawn to most: the fictitious, the emotional, the what if.

I’ve always been captivated by holiday windows, fashion shows, and film sets -entire worlds constructed for a moment, precise enough to feel inevitable. - This fascination led me to study how brands build emotion and choreograph desire, which brought me to Milan and a Master’s in Luxury Brand Management at Istituto Marangoni.

Today, I run my studio between Dubai and Amman, working with personal brands, cultural projects, and global agencies. I create visual worlds across digital and physical space -concept imagery, objects, campaigns, and spatial narratives- sometimes quiet and cinematic, sometimes bold and layered.

My approach is grounded in process and the pursuit of beauty, awe, and visual resonance.